Integrated WebStore

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We do not support hospitality, cafe or grocery stores.

• Sell online with ease using our sophisticated Web Store
• We implement your brand and identity into a customised online shopping store, complete with your product departments, and secure shopping cart
• You control all content yourself dynamically, no need to hire a webmaster
• All inventory online is integrated in real-time with your in-store inventory. When you sell in-store, the online stock counts down in real-time, and vice versa. When you receive new stock into store, it appears online automatically. No management is required to update your online stock – it's completely integrated with your in-store operations
• When sales are made online, the orders are centralised into the main sales order reporting system – no need to re-enter customer orders
• Dynamically update welcome messages, special offers, and featured products across your Web Store.
• Promote new products to your existing in-store customers via the enewsletter, which draws them back to your online Web Store. Sell more products, more often (even while your asleep)
• Automated processes occur, such as customer order confirmations, tax invoice transmission, and various other workflow documents
• Our Web Store makes selling online effortless, and is an excellent channel to take your brand way beyond your local store geographic limits

Online Store Software System

As a traditional retailer, launching an online business is an excellent way to expand your business geographically! However, managing a commercial and profitable online business requires some good planning, and a good operations system to ensure its success!

Most retailers, who have had some experience with running an online business as an adjunct to their traditional retail operations, quickly discover that it's a lot harder to manage than originally anticipated.

This is primarily due to the administrative and operational 'time' required to manage the web business successfully. It is therefore critical that you have an appropriate operations system in place, over and above having a 'pretty' website. Using a basic 'online shopping cart' will create more problems than it will provide benefits.

The good news is, the Retail Express Webstore is designed for retailers – and offers a complete operational system to overcome the challenges, allowing you every opportunity for success!

Unlike most websites, the Retail Express WebStore is completely integrated with your retail operations and back-office. Your warehouse and in-store inventory is dynamically live with your online WebStore, hence preventing over-sells and reducing administration.

The table below outlines the primary differences between using Retail Express to manage your in-store and online Webstore, versus using a separate 'Shopping Cart' system as an 'add-on' to your existing retail stock control / POS system:

• Increase total sales and repeat business
• Increase store traffic and geographic reach
• Draw existing customers back in-store via customised e-catalogue promotions
  Promote special items (discounted and slow moving stock)
• Enable sales when your staff are 'offline' (while your asleep, or when phones
  are unanswered during to peak retail traffic periods)
• Dynamically controlled navigational structure to cater for 1 to 10,000
  products.
• Create a Department, Category or Sub Category within seconds
  
• Invoices and Order Confirmations are automatically generated and sent to
  customers. Stock is then counted down live within your master stock control
  (in-store, warehouses, etc)
  
• When you dispatch stock from your warehouse, customers are advised
  automatically via email of their shipping details.
  
• Customisable 'welcome messages' on each page, and scrolling tickers to
  promote special offers
  
• Customer History is recorded for future reference & reporting
  
• Dynamically create 'Quick Links' on your site, such as 'About Us' Delivery info,
  
• Payment Options, etc
  
• Mass upload of stock to your web store is simple
  
• 'Featured Product' advertisements are easily added to your Departmental
  home pages
  
• Flexible pricing controls for online & in-store
  
• Smart search feature allows customers to quickly find the product they want
  
• eCatalogues can be customised and emailed to your entire database at
  scheduled times and dates
  
• Secure Online Check-out process
  
• And much more…